BSF Tunisie | Available courses

Your Novel and AI

You carry a novel within you — a story, characters, a voice that belongs to you alone. This program gives you the power to bring it fully to life and share it with the world. You are the artist: your imagination and your style remain at the heart of the work. What you learn here is how to direct powerful AI tools — Claude, Claude Code, OpenAI, Gemini, Firefly, HeyGen, TTSMaker — to turn your vision into a finished book, in both print and digital form. The approach is hands-on. You begin by mastering your tools — understanding AI, setting up your environments, the art of prompting, organizing your projects, and getting agents to work together — so that you take the controls rather than being driven by them. You then give shape to your novel: structuring the narrative (characters, chapters, sections), mastering its rhythm and balance, and finally producing it beautifully — layout, printable PDF, illustrations, and an enriched digital version. And because a great work is refined, you learn to audit your text with AI: hunting down repetitions and overly long sentences, and checking the balance of chapters and sections. By the end of the program, you walk away with your novel structured, formatted, and ready to be published in print and digital editions — and with a command of the tools that will serve all your creative work. You will have written and directed everything yourself, from the first chapter to the final period: AI will have been nothing more than a powerful lever for your talent. For the work bears only one signature — yours. Plus: your work published and read Your talent deserves to be read. Once your novel is finished, BSF gives it the stage and the audience it deserves: Free hosting — your novel is published online on BSF, at no cost. Your personal page — a showcase in your name to bring together all your works. A real audience — your readers discover you, react (emojis, comments), and share your novel on the BSF social network, Facebook, and other networks.

En ligne

Your Film Screenplay and AI

You have a story that deserves the screen — characters, scenes, a film you can already see unfolding. This course gives you the power to write a professional screenplay and pitch it to producers. You are the artist: your story, your characters, and your dialogue stay at the heart of everything. What you learn here is how to direct powerful AI tools — Claude, Claude Code, OpenAI, Gemini, Firefly, HeyGen, TTSMaker — to turn your vision into a finished screenplay, and even into a first set of visuals. The approach is hands-on. You start by mastering your tools — understanding AI, setting up your environments, the art of prompting, organizing your projects, and collaboration between agents — so you take command rather than being overwhelmed. You then build your film: idea and synopsis, structure in acts and sequences, scene-by-scene breakdown, characters, and — the crux of it all — dialogue, before bringing it up to industry standards. And because a great screenplay is refined, you learn to audit it with AI: repetitions, overly long sentences, the balance of scenes and your characters' screen time. By the end of the program, you walk away with a complete, professionally formatted screenplay, a pitch deck, and a first set of visuals for your film — ready to win over a producer — along with a mastery of tools that will serve all your projects. You will have imagined and written everything yourself, from the first scene to the closing credits: AI will have been nothing more than a tremendous lever for your talent. Because the work bears only one signature — yours. Plus: your screenplay published and read Your story deserves to be discovered. Once your screenplay is written, BSF gives it the stage and the audience: Free hosting — your screenplay is published online on BSF, at no cost. Your personal page — a showcase in your name to bring together all your screenplays. A real audience — your readers discover you, react (emojis, comments), and share your screenplay on the BSF social network, Facebook, and other networks.

En ligne

Standard

Your Stage Play and AI

You have a story that's asking to be performed — characters who speak, silences that carry weight, a scene you can already picture. This training gives you the power to write it and carry it all the way to the boards of a theater. You are the artist: your story, your characters, and your lines remain at the heart of everything. What you learn here is how to direct powerful AI tools — Claude, Claude Code, OpenAI, Gemini, Firefly, HeyGen, TTSMaker — to transform your vision into a polished play, ready to be read and presented to a company. The approach is hands-on. You begin by mastering your tools — understanding AI, setting up your environments, the art of the prompt, organizing your projects, and collaboration between agents — so you take control rather than being controlled. You then build your play: a structure in acts and scenes designed for the stage, characters and arcs, and the heart of theater — the line, the monologue, the subtext — before bringing the manuscript up to standard and putting together the presentation packet. And because in theater every word is spoken aloud, you learn to audit your text with AI: repetitions, overly long sentences, the balance of scenes and of your characters' presence. By the end of the program, you walk away with a complete, professionally formatted play, a presentation packet, and a lively first reading of your text — ready to win over a company — along with a mastery of the tools that will serve all your future work. You will have written and directed everything yourself, from the first line to the final curtain: AI will have been nothing more than the formidable lever for your talent. Because the work bears only one signature — yours. Plus: your play published and read Your text deserves to be discovered. Once your play is written, BSF gives it the stage and the audience: Free hosting — your play is published online on BSF, at no cost. Your personal page — a showcase in your name to gather all your plays. A real audience — your readers discover you, react (emojis, comments) and share your play on the BSF social network, Facebook, and other networks.

En ligne

Standard

Your Series and AI

You carry the universe of a series — characters we follow from episode to episode, intertwining plots, an entire world to explore. This program gives you the power to build it and present it to producers and platforms alike. You are the artist: your universe, your characters, and your dialogue remain at the heart of everything. What you learn here is how to direct powerful AI tools — Claude, Claude Code, OpenAI, Gemini, Firefly, HeyGen, TTSMaker — to turn your vision into a bible, a pilot episode, and a pitch-ready package. The approach is hands-on. You start by mastering your tools — understanding AI, setting up your environments, the art of prompting, organizing your projects, and collaboration between agents — so you take control rather than being controlled. You then architect your series: concept and bible, season and character arcs, parallel plots and cliffhangers, episode breakdown and pilot episode. And because a series has to hold up over time, you learn to audit it with AI — its great challenge: tracking down contradictions across dozens of episodes, balancing the presence of your characters and storylines, and trimming the slow stretches. By the end of the program, you walk away with your series bible, a pilot episode, and a professional pitch package, ready to win over a producer or a platform — and with a command of tools that will serve every one of your projects. You will have imagined and directed everything yourself, from the first character to the final cliffhanger: AI will have been nothing more than the powerful lever of your imagination. Because the work bears only one signature — yours. Plus: your series published and read Your universe deserves to be discovered. Once your series is written, BSF gives it the stage and the audience: Free hosting — your series is published online on BSF, at no cost. Your personal page — a showcase in your name to bring together all your episodes. A real audience — your readers discover you, react (emojis, comments), and share your series on the BSF social network, Facebook, and other networks.

En ligne

Your Blog and AI

You have a voice, a perspective on the world, things to say — and the desire to share them widely. This program gives you the power to launch a real blog, run it, and grow it until it reaches genuine readers. You are the artist: your ideas, your style, and your authenticity — what will keep your audience coming back — remain at the heart of everything. What you learn here is how to direct powerful AI tools — Claude, Claude Code, OpenAI, Gemini, Firefly, HeyGen, TTSMaker — to deploy your world online, make it visible, and help it shine. The approach is hands-on. You start by mastering your tools — understanding AI, setting up your environments, the art of prompting, organizing your projects, and getting agents to collaborate — so you take control rather than being controlled. You then launch your blog: defining your editorial line, setting it up, planning your publications, and writing clear, lively articles designed for the screen. You work on your visibility — the basics of search engine optimization (SEO) to be found on Google, polished images, and audio and video versions of your articles. And because good writing is refined, you learn to audit your articles: hunting down repetitions and overly long sentences, and trimming for a smooth read. By the end of the program, you walk away with a live blog, your first articles published, optimized, and illustrated, and above all a method for publishing regularly and fully independently. You will have led everything yourself, from the first idea to going live: AI will have been nothing more than the formidable lever for your talent. Because your blog carries only one voice — yours. Plus: your blog published and read Your voice deserves to be heard. Once your blog is launched, BSF gives it the stage and the audience: Free hosting — your blog and your articles are published online on BSF, at no cost. Your personal page — a showcase in your name to bring together all your articles. A real audience — your readers discover you, react (emojis, comments), and share your articles on the BSF social network, Facebook, and other networks.

En ligne

Your Comic Book and AI

You have a universe in mind — characters, settings, a story just waiting to come alive in images. This program gives you the power to create it and share it with the world, even without years of art school. You are the artist: the vision, the story, the style, and the artistic direction are yours. What you learn here is how to direct powerful AI tools — Claude, Claude Code, OpenAI, Gemini, Firefly, HeyGen, TTSMaker — to turn your imagination into living pages and make a real comic book out of it. The approach is hands-on. You start by mastering your tools — understanding AI, setting up your environments, the art of prompting, organizing your projects, and collaboration between agents — so you direct the creative process rather than be subjected to it. You then bring your comic to life: writing the script and breaking it down into pages, designing your characters and your graphic style, generating your panels with AI, then tackling the genre's great challenge — keeping your characters perfectly consistent from one panel to the next — before color and lettering. And because a great comic is fine-tuned, you learn to audit your album: visual consistency of the characters, balance of the pages, and readability of the story. By the end of the program, you walk away with your comic book laid out, ready to be printed and published in a digital version — and with a command of the tools that will serve all your future creations. You will have directed everything yourself, from the first idea to the last page: AI will have been nothing more than the formidable lever of your imagination. Because the work bears only one signature — yours. Plus: your work published and read Your talent deserves to be seen. Once your comic book is finished, BSF gives it the stage and the audience: Free hosting — your work is published online on BSF, at no cost whatsoever. Your personal page — a showcase in your name to present all your creations. A real audience — your readers discover you, react (emojis, comments), and share your work on the BSF social network, Facebook, and other networks.

En ligne

Brand Communication Strategy: Speaking Right, in the Right Place, at the Right Time

Your brand is already speaking. Every post, every visual, every silence says something about it — whether you decided so or not. This training teaches you to take back control of that discourse: not to speak louder, but to speak more precisely, in the right place and at the right time. Brand communication does not seek to sell directly or to define the offering; it builds a coherent, credible and lasting image, one that makes you recognizable at first glance and trusted over time. The approach is concrete and strategic. You start by distinguishing what is too often confused — communication, marketing and sales — in order to understand the specific role of each lever. You then define your brand's communication identity: its tone, its stance, its expressed values, its visual and narrative style, so that all your materials speak with a single voice. Next, you learn to choose your channels according to their real function — awareness, image, education, reassurance, engagement, reputation — and to allocate your budget so as to invest where the impact is strongest, without spreading yourself thin. By the end of the program, you will be able to design a brand communication strategy that is coherent, budget-conscious and objective-driven : a plan over time, aligned messages, materials chosen with intention, and indicators that measure what really matters. You will know how to avoid the mistakes that weaken a brand — multiplying messages, changing tone, communicating without direction — in order to build, one statement after another, a relationship of trust that grows your brand's value over the long term. What You Walk Away With Not just concepts, but ready-to-use deliverables to steer your brand's communication starting the very next day: A communication platform — your brand's tone, stance, values and style, formalized and shareable. A media and budget plan — each channel tied to a clear objective, and your resources allocated where they count. A communication calendar — for regular, consistent and coherent communication over time. An indicators dashboard — visibility, perceived consistency, engagement, recall and image, to steer without getting lost in numbers alone.

Marketing Strategy

Marketing strategy doesn't sell: it paves the way for the sale. Before the first ad, before the first sales meeting, it answers a decisive question — why should a customer choose you, and not someone else? This program teaches you to answer it through clear choices: distinctive positioning, well-defined targets, a strong value proposition, and messages that hit home. Because a brand that knows what it is makes the offer desirable and the sales work effortless. The approach is concrete and decision-driven. You start by reading your market — customers, competition, segments — then you shape your positioning and build a value proposition that aligns messaging, image, and experience. You then move on to meaningful action: choosing the right channels and formats, building a content strategy that is relevant rather than omnipresent, and establishing a brand that inspires trust through branding, storytelling, and visual consistency. A strong brand shortens the decision cycle and increases the perceived value of your offer. Finally, you learn to steer: setting objectives, tracking the right metrics, reading results, and adjusting continuously — because a marketing strategy is never set in stone. You'll also know how to avoid common pitfalls: mistaking actions for strategy, communicating without positioning, copying the competition, or multiplying channels without consistency. By the end of the program, you'll be able to design and steer a clear, consistent, value-driven marketing strategy that attracts the right customers, strengthens your brand, and sustainably supports sales performance — without ever replacing it. What you walk away with More than concepts: a ready-to-deploy strategy, built for your own market. Your complete strategic plan — positioning, targets, and value proposition formalized, ready to guide all your actions. Your content and channel plan — the right messages, on the right platforms, for the right targets. Your brand platform — consistent messaging, tone, and visual cues to build trust. Your dashboard — the key metrics to measure, decide, and adjust continuously.

Sur‑mesure

Sales Strategy

You have a product, an offer, commercial energy — but do you sell with a method or by sheer effort? Sales strategy is what separates the company chasing its customers from the one that knows exactly who to target, how to approach them and how much they're worth. Here, you won't learn to communicate more or run more advertising: you'll learn to organize the act of selling intelligently, to focus your energy where it truly generates revenue, and to turn an unstable pipeline into a predictable flow of sales. The approach is concrete and field-oriented. You start from a simple principle — selling is not improvising — to build your strategy step by step: identifying your high-value customers, segmenting your portfolio, prioritizing your opportunities and tailoring your message to each customer profile. You then master every stage of the sales process, from prospecting to closing, then grow your revenue per customer — retention, upselling, key accounts — before learning to steer it all with the right metrics. By the end of the program, you'll be able to design, deploy and steer a clear sales strategy, results-oriented and adapted to your field reality. You'll know how to align your team on clear priorities, eliminate pointless actions, secure your sales and reduce your dependence on a handful of customers. You leave not with theories, but with a sales action plan you can deploy the very next day — because a solid sales strategy doesn't just sell once: it secures growth over the long term. What You Walk Away With Not just knowledge: ready-to-use tools to structure your selling starting tomorrow. Your sales action plan — priority targets, clarified segmentation and offers, ready to deploy in the field. Your structured sales process — from prospecting to closing, every stage equipped, measured and repeatable. Your sales dashboard — realistic targets, performance indicators and variance tracking to steer by the numbers. Your scripts and negotiation frameworks — a pitch tailored to each customer profile and to the objections you face in the field.

Sur‑mesure

Aligning Your AI Agent: Building a Smart Assistant That Understands Your Style, Expectations, and Way of Working

What if your AI assistant ended up truly knowing you? Not an anonymous tool that starts from scratch with every request, but a working partner that grasps your tone, anticipates your priorities, gauges your standards, and gets it right the first time. This training starts from a powerful insight: the more you work with the same AI agent, the more effective it becomes. Through consistent exchanges, it aligns with your professional temperament, refines its answers, and eliminates pointless back-and-forth. Here you'll learn to shape this alignment rather than simply endure it. Defining your agent's role, its level of formality, its communication style, its language preferences, its limits, and its goals: a well-configured agent understands faster and answers more accurately. You'll also discover why spinning up multiple agents for the same purpose is counterproductive — every switch forces you to explain everything again — and how, instead, to build on a small number of well-configured assistants that continuously learn from you. Finally, the training explores the relational dimension of AI — recognizing your tone, adapting to your humor, staying consistent across exchanges — without ever losing sight of what matters most: staying in control, checking the answers, and remaining the one who makes the decisions. The goal is not to humanize the machine, but to turn it into a truly personalized assistant. By the end, you'll know how to align an AI agent with the way you think and work, save a tremendous amount of time, and build an effective, consistent, and lasting partnership. What you walk away with Not just concepts: an assistant already shaped in your image and a method you can reuse for life. Your ready-to-use alignment profile — role, tone, rules, and preferences written down, ready to paste into your agent. A memory that lasts — a reusable context file so your agent retains your habits from one session to the next. A library of prompts — the wordings that work for you, organized and reusable day to day. The control reflex — checking, correcting, and keeping the upper hand, to save time without ever blindly relying on AI.

Standard

Mastering the Art of Prompting: Getting Precise, Actionable Results from Artificial Intelligence

Knowing how to open an artificial intelligence is no longer enough: everyone does it. What separates an ordinary result from a remarkable one is the way you frame your request. The prompt is your voice, your specification sheet and your conductor's baton — whoever knows how to compose it turns a generic tool into an assistant tailored exactly to their needs. This training teaches you precisely that: moving from a fuzzy idea in your head to an instruction so clear that the AI answers you correctly, on the first try. The approach is concrete and immediately applicable. You first learn to structure a prompt — setting the context, the objective, the role expected of the AI and the output format — then to sharpen your language with constraints, examples and quality criteria that eliminate vague answers. You then discover how to iterate intelligently: correcting, rephrasing and guiding the AI to converge quickly on the right result, and how to adapt your wording depending on whether you are generating text, images, video or an analysis. Each session ends with a prompt that you keep and reuse. By the end of the course, you converse with the AI as you would with an expert collaborator: you know what you are asking for, you know how to ask for it, and you know how to judge the answer. You also keep a critical mind — spotting inaccuracies, outsmarting biases, checking the facts — because the final decision remains yours. You leave with a repeatable method and a library of prompts ready to use, in your work as well as in your personal projects. What you leave with Not just concepts, but concrete tools that you take away the very same day: A library of prompts — ready-to-use templates, sorted by use case, that you adapt in a few seconds. A repeatable method — a clear framework to build, test and refine any prompt, whatever the tool. A verification checklist — to spot biases, errors and approximations and validate every result before using it. Conversational ease — the ability to converse with the AI on any topic, text as well as image, with confidence and precision.

Introduction to Artificial Intelligence

Artificial intelligence is no longer a distant promise: it's a lever you can activate today to save time, make better decisions, and do more with the same resources. This training takes a simple stance: AI doesn't replace you, it augments you. You stay in control — the vision, the expertise, and the judgment are yours — and you learn to make AI a true day-to-day copilot. No technical prerequisites: we start from scratch, explain everything in plain terms, and turn each concept into a skill you can use the very next day. The approach is decidedly hands-on. First, you understand what AI really is, how it "thinks," what it can do and what it can't — so you can use it with clarity rather than be at its mercy. Next, you discover its major families: generative AI that writes texts, images, and ideas; the conversational AI of assistants and chatbots; predictive AI that anticipates; and analytical AI that turns your data into decisions. Above all, you put it into practice: automating repetitive tasks, writing faster and better, processing and classifying information, supporting your analyses, and making your choices more reliable. And because real mastery requires perspective, you also learn its limits, the mistakes to avoid, and an ethical, responsible use. By the end of the program, AI will no longer be an intimidating black box but a familiar tool, naturally integrated into your work. You'll know how to choose the right AI for the right need, give it instructions that produce exactly what you expect, and keep the critical thinking that makes the difference between a use you endure and a use you master. You'll leave with lasting reflexes and use cases you can apply immediately — to turn your ideas into high-performing actions. What you leave with Far more than concepts: real autonomy to make AI your everyday ally. A clear compass — you understand the major families of AI and instantly know which one to choose for which need. Ready-to-use use cases — writing, automation, data processing, and decision support, applicable the very next day. The art of asking well — effective prompts to get exactly what you want, on the first try. The right critical reflex — spotting the limits, avoiding the pitfalls, and using AI in an ethical and responsible way.

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Featured courses

Your Novel and AI

Your Film Screenplay and AI

Your Stage Play and AI

Your Series and AI

Your Blog and AI

Your Comic Book and AI

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All courses

Your Novel and AI

Your Film Screenplay and AI

Your Stage Play and AI

Your Series and AI

Your Blog and AI

Your Comic Book and AI

Brand Communication Strategy: Speaking Right, in the Right Place, at the Right Time

Marketing Strategy

Sales Strategy

Aligning Your AI Agent: Building a Smart Assistant That Understands Your Style, Expectations, and Way of Working

Mastering the Art of Prompting: Getting Precise, Actionable Results from Artificial Intelligence

Introduction to Artificial Intelligence

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